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Training and research

Fraycollege of Communications conducts training and research 

fraycollege provides short courses and qualifications in journalism, as well as communication training to all sectors and industries across the African continent and beyond. Over the past 14 years, we have refined our programmes to ensure our learners gain theoretical knowledge and practical skills in line with national, regional and international best practice

Examples of training include:

Media Management

Breaking the glass ceiling and achieving media management excellence 

More and more studies are finding that women-owned and run organisations have an edge when it comes to innovation, and that women’s organisational participation leads to better business decisions. This innovative driving force is needed now more than ever before, and the media industry is no exception. Yet, despite global strides towards organisational transformation, most newsrooms are still dominated by men, with women still under-represented in the ranks of editors, managers, board members and decision-makers. Join us and learn from the real-world experience of women who have shattered the glass ceiling to lead the industry, well able to rise to the challenges of the current media environment.

Introduction to Media Law

Master the basics of media law with veteran journalist Desmond Latham

Online content is subject to both national and international laws and conventions that producers need to understand and abide by. As a company, noncompliance can be costly in terms of time, money and reputation loss. As a media practitioner, it is essential that you have knowledge of the laws that dictate your conduct and a sound understanding of how to practically implement this knowledge in your everyday news-gathering, content creation and distribution. Join us for this Introduction to Media Law and let seasoned journalist, Desmond Latham, help you navigate the legal landscape as it pertains to South Africa’s media. 

8 weeks online eLearning / 2 day training facilitated online or in person

For more courses head to

Success Stories

Redefining success beyond the spreadsheet

Redefining success beyond the spreadsheet

When we talk about workplace pressure, it is easy to think of it as just a personal problem. But today, the media, like TV news, TikTok, and LinkedIn, play a significant role in how pressure is perceived. Every day, millions of people wake up, put on a brave face, and go to work. On social media, people love to show off how busy they are, posting pictures of their late-night coffee cups or talk about working on the weekend. This creates a bad habit where being exhausted is treated like a prize.

The connection between brand reputation and trust

The connection between brand reputation and trust

In today’s competitive world, a brand is more than just a logo, a product, or a service. It is how people feel about an organisation based on their experiences and perceptions. This is known as brand reputation, where a strong reputation helps organisations build trust with customers, employees, investors, and the public. Without trust, even the most successful businesses can struggle to maintain support and loyalty.

Why your business needs a narrative

Why your business needs a narrative

Many businesses spend a lot of time and money trying to get people’s attention. They post on social media, run advertisements, create videos, and publish content regularly. Despite all this effort, some businesses still struggle to connect with their audiences. Often, the problem is not the quality of their products or service, but the lack of a clear and compelling narrative.

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 – Anton Harber, University of the Witwatersrand, Johannesburg

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