by Rebaona Modutwane | Tue, Mar, 2026 | News and Insights
Short-form video has rapidly transformed how people create and consume content in South Africa, driven by platforms like TikTok, Instagram Reels, and YouTube Shorts. With millions of users accessing social media primarily through mobile devices, quick, engaging videos under 60 seconds have become the preferred format. With this shift, South African creators and brands have adapted by producing relatable, mobile-first, vertical content that resonates with local audiences. As a result, short-form video is not only reshaping storytelling but also creating new opportunities in the creative industry, from influencer marketing to educational “edutainment” content.
by Rebaona Modutwane | Thu, Mar, 2026 | News and Insights
South Africa ranks among the countries with the highest daily internet use in the world, reflecting how deeply digital technology has become part of everyday life. However, this growing connectivity also raises concerns about the impact of excessive online activity on young people. As children spend more time on social media platforms such as TikTok, Instagram and Snapchat, experts are warning about risks including cyberbullying, harmful content and declining mental wellbeing. With countries like Australia introducing a ban on social media for children under 16, the debate is now growing over whether South Africa should introduce similar measures or focus on stronger digital education and online safety protections.
by Rebaona Modutwane | Thu, Mar, 2026 | News and Insights
In today’s digital world, organisations need more than text to capture attention. Multimedia storytelling, using a mix of video, images, audio, and graphics, helps make stories more engaging, easier to understand, and more effective at reaching wider audiences, especially on digital platforms.
by Rebaona Modutwane | Wed, Mar, 2026 | News and Insights
South African organisations are increasingly using podcasts to reach audiences, build trust, and shape public conversations. Because people can listen while commuting, exercising, or working, podcasts make it easier to connect with audiences regularly and share messages clearly. Frayintermedia approaches podcasting as the starting point of a broader content strategy rather than the final product. Each episode becomes a rich source of insight, narrative, and messaging that can be thoughtfully adapted into multiple formats designed to extend reach, reinforce key messages, and engage different audiences.
by Rebaona Modutwane | Thu, Feb, 2026 | News and Insights, Uncategorised
For more than five decades, the Sanlam Group Financial Journalism Awards have recognised the journalists who shape Africa’s understanding of business, markets and the economy. As the awards mark 51 years in 2026, entries are once again open, inviting reporters and storytellers from across the continent to submit work that reflects excellence, integrity and impact in financial journalism.
