Fraycollege of Communications conducts training and research
fraycollege provides short courses and qualifications in journalism, as well as communication training to all sectors and industries across the African continent and beyond. Over the past 14 years, we have refined our programmes to ensure our learners gain theoretical knowledge and practical skills in line with national, regional and international best practice.
Examples of training include:
Media Management
Breaking the glass ceiling and achieving media management excellence
More and more studies are finding that women-owned and run organisations have an edge when it comes to innovation, and that women’s organisational participation leads to better business decisions. This innovative driving force is needed now more than ever before, and the media industry is no exception. Yet, despite global strides towards organisational transformation, most newsrooms are still dominated by men, with women still under-represented in the ranks of editors, managers, board members and decision-makers. Join us and learn from the real-world experience of women who have shattered the glass ceiling to lead the industry, well able to rise to the challenges of the current media environment.
Introduction to Media Law
Master the basics of media law with veteran journalist Desmond Latham
Online content is subject to both national and international laws and conventions that producers need to understand and abide by. As a company, noncompliance can be costly in terms of time, money and reputation loss. As a media practitioner, it is essential that you have knowledge of the laws that dictate your conduct and a sound understanding of how to practically implement this knowledge in your everyday news-gathering, content creation and distribution. Join us for this Introduction to Media Law and let seasoned journalist, Desmond Latham, help you navigate the legal landscape as it pertains to South Africa’s media.
8 weeks online eLearning / 2 day training facilitated online or in person
For more courses head to
Success Stories
Black Wednesday 2022: Commemorating the 45th anniversary of safeguarding press freedom
Gender equality lags in African newsroom
#FaveOfTheWeek: Ariane Uwamahoro
Children’s reporting must empower children’s voices
The Power of Websites in Connecting the Audience: A Look at Table and Tide
In today’s digital world, websites are one of the most powerful tools for connecting with an audience. They are more than just online pages; they are platforms where brands can tell their stories, build trust, and guide users toward meaningful experiences. A well-designed website can shape how people see a brand and how they interact with it.
An example of this is Table and Tide, a platform managed by Paula Fray and Desmond Latham. Together, they bring deep experience in storytelling, media, and communication, which is reflected in how the platform is shaped and presented.
Black Wednesday 2022: Commemorating the 45th anniversary of safeguarding press freedom
Gender equality lags in African newsroom
#FaveOfTheWeek: Ariane Uwamahoro
Children’s reporting must empower children’s voices
Coca-Cola’s Marketing on “Mashesha” and other South African Brands
Township marketing has become one of the most important strategies for brands in South Africa today. Townships are not just places where people live; they are spaces where culture is created, shared, and constantly evolving. From music and fashion to language and everyday behaviour, townships influence what becomes popular across the country. Brands that fail to recognise this often struggle to connect with their audience, while those that understand it can build meaningful and lasting relationships.
Black Wednesday 2022: Commemorating the 45th anniversary of safeguarding press freedom
Gender equality lags in African newsroom
#FaveOfTheWeek: Ariane Uwamahoro
Children’s reporting must empower children’s voices
Growing concern on the use of AI generated graphics
AI-generated graphics are becoming more common on social media and in marketing. Many people use these tools because they are fast and easy. However, not everyone supports this trend. In South Africa, many creatives and audiences are raising concerns about AI graphics, especially when it comes to authenticity and fairness.
One of the biggest issues is that AI graphics often do not feel authentic. In South Africa, storytelling is deeply connected to culture, identity, and lived experience. When an image is created by AI, it does not come from real emotions or personal stories.
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info@frayintermedia.co.za
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